Notes from a working store
Peak Season
Q4 and Black Friday / Cyber Monday preparation for ecommerce stores.

Black Friday Ecommerce 2026: The Complete Preparation, Strategy & Execution Guide
An 8-10 week Black Friday and Cyber Monday 2026 countdown: offer economics, inventory, storefront, checkout, email, paid media, a war room hour-by-hour, and what to do in the…
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Q4 Ecommerce Preparation: The Complete Peak Season Playbook
A month-by-month Q4 ecommerce preparation playbook from September foundations through November peak to December fulfillment, with owners, KPIs and a readiness score you can run against your own…
Read the article →Reading about revenue leaks is cheaper than having them. If your store does €250k+ a year, a fixed-price audit will tell you what yours are costing.
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